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Nalini

Advertising campaign FW16

Client
Nalini
What we have done
Advertising
Campaign
Photo
Sector
Sport

This project is about telling a story of authenticity and passion and much more. It is also about emphasising the technologic value of an exclusive product, whilst conveying the warmth of the human touch.

The new pay-off “Ride Authentic” appears now as a symbol of how Heads built and consolidated the brand equity of a historical Italian cycling brand, piece after piece, through every communication material: product, packaging, sale point, merchandising, website.

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Collaborators
Photo
Timm Kölln
Do we collaborate?
Contact us